I created Zoja Beauty out of my love for makeup, my sensitive skin and wanting to see more sustainability in the beauty industry. I knew the world didn't need more fast and trendy makeup options. I knew we needed more companies that are willing to break the mold and do better for this earth. I believe that when we care about our collective well being, we are not only taking care of others but also ourselves. Beauty, to me, should not be at the cost of others, the environment or our furry friends. I strive to use the best ingredients from reputable suppliers that care about sustainability and social impact. I hope you enjoy them as much as I do.